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| Press Release May 10, 2006
PRESS RELEASE The Island Grown Initiative invites the public to sample local food and listen to music of Maynard Silva during the launch of its “Island Grown” buy local campaign. This event, open to the public, will held at the down-island Cronig’s Market on Saturday, June 10, from 1 to 3 p.m. (rain or shine). The afternoon festivities will include sampling of local oysters, fresh farm greens and other local edibles, along with music and an informational display of local Vineyard farms. Take home a free map to farms and locations on the island where you can buy fresh berries, heirloom tomatoes, baby salad greens, herbs, and other farm fresh vegetables along with eggs, beef, lamb, pork, vinegars, jams, and baked goods all summer long and throughout the year. The goal of the “Island Grown” campaign is to identify locally grown and harvested products and to educate consumers about the benefits of buying local, which includes supporting local family farms and preserving the future environment of the island. “We have a sustainable agricultural reality here, and many people don't realize that,” explains Ali Berlow, a founding member of the Island Grown Initiative. “This island has its own food sources - all grown, raised and fished right here.” The group has designed a photographic display of island farms and an “Island Grown” logo to help consumer easily identify local produce sold at Cronig’s and other locations across the island. T-shirts with the logo will be available. “This is a way to help us all see and relate to products that are farmed on this island. This step helps each of us in supporting our farming community, reducing energy usage getting it to us and actualizes a portion of our sustainability goals,” says Cronig’s owner Steve Bernier, one of the primary sponsors of the local campaign. Come help support your island growers and enjoy the afternoon. The event is free of charge, although donations to help support the work of the group will be accepted. For further information, contact mvislandgrown@yahoo.com. # # # The FARM Institute - Post Office Box 1868 - Edgartown, MA 02539 - (508) 627-7007
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Island Grown Campaign to Launch with Event, Displays